Focused digital tool · Project 01
Milk Flow
One tiny form that removes missed calls, handwritten notes and avoidable mistakes from a local milk round.
- Client
- A local family dairy round
- Type
- Customer-facing tool
- Status
- Live and used daily
The awkward bit
What needed to change.
A customer going away had to catch the milk round by phone. If the call was missed, milk could still be left outside an empty house.
A calm, three-step holiday form. No account. No app. Customers choose their dates and the roundsperson gets one reliable list.
The result
A small, familiar problem became a simple one-minute task — and deliveries restart automatically.
How it works
Simple on the surface. Thought through underneath.
- 01
The design asks only for the information the round needs.
- 02
It works comfortably on a phone, where customers are most likely to use it.
- 03
The useful part is the joined-up flow behind the simple screen: one request in, one clear action out.
At a glance
- Three simple steps
- No customer account
- Automatic restart date
- Built for everyday use
Have an awkward process of your own?
Tell us how it works now. We will help you see what a simpler version could be.
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